Red Ribbon Week is an annual campaign in the United States dedicated to raising awareness about drug and alcohol prevention, tobacco use, and violence. Held each October, it encourages communities to promote healthy, drug-free lifestyles. In 2025, Red Ribbon Week was a tremendous success in St. Johns County, where more than 3,000 students were educated about the risks of tobacco and related products across SJC schools. At Creekside High School, the SWAT Club organized a pledge initiative, inviting students to commit to staying tobacco- and vape-free.